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Samsonite’s collaboration with BOSS unveils a fresh campaign designed to take travelers on an extraordinary journey with its distinctive aluminum luggage capsule
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By DaMarko Webster
BOSS and Samsonite have launched the exciting new “Departures” campaign to showcase their collaborative capsule luggage collection, which embodies a mutual commitment to premium quality, innovation, and timeless design with a unique twist. Departures brings this collaboration to life in a surprising manner, as chic travelers step not onto a plane, but into an oversized suitcase, symbolizing the boundless potential of this partnership.
The BOSS | Samsonite luggage seamlessly merges style with functionality, allowing travelers to embrace the thrill and spontaneity of journeys with boldness and assurance. Reflecting the essence of BOSS’ ethos of self-expression and refined tailoring, the design of the BOSS | Samsonite capsule effortlessly harmonizes with BOSS’ latest collections.
Crafted for trendsetting globetrotters, the BOSS | Samsonite collection caters to those who prioritize exploration without compromising on style. Fabricated from high-quality aluminum, the sleek collection is adorned with a distinctive anodized BOSS monogram pattern, meticulously embedded into the aluminum shells for a durable and distinctive finish.
Inside, the suitcases feature soft-textured linings in BOSS’s iconic camel hue, alongside prominent BOSS branding, offering spacious compartments with adjustable packing straps for effortless organization. Elevating the collection’s tailored aesthetic are co-branded leather handles throughout.
Available in limited edition at select BOSS and Samsonite outlets and online stores, the collection comprises four models, including a cabin, two check-in suitcases, and a trunk. With its fusion of style and functionality, the BOSS | Samsonite collaboration redefines travel accessories for the fashion-forward explorer.